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ADA, Colgate partner on oral-systemic health campaign

Many in the oral health community have long recognized the relationship of oral health to general health. There are a number of articles that have recently been published in the scientific literature that add to the existing body of peer-reviewed published information on the association of periodontal disease and systemic conditions including heart disease, stroke, diabetes and the birth of pre-term and low birth-weight babies.

To help spread the word among dental and medical professionals and the public, the American Dental Association and Colgate are developing a new campaign that demonstrates why the mouth is an integral part of the body.

The ADA/Colgate "Oral-Systemic Education Campaign" launches in early 2006.

In the coming weeks, members of the ADA and registered dental hygienists will receive a mailing announcing the availability of professional kits that can be ordered through Colgate's Web site. The kit includes:

  • a resource guide that dentists and hygienists can use to educate patients on chronic inflammation and the oral-systemic link;
  • a waiting room poster;
  • patient education brochures;
  • a sample tube of Colgate Total and instructions on ordering additional toothpaste samples online.

Please contact the ADA if you have questions about this article.

©2010 American Dental Association. All rights reserved. Reproduction or republication is strictly prohibited without the prior written permission from the American Dental Association.

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