Letter from the CEO
As a company that strives to be the best truly global consumer products company, we are committed to doing business with integrity and respect for all people and for the world around us. We believe that our success is driven by our continuing dedication to Colgate's set of core values. These values — Caring, Global Teamwork and Continuous Improvement — guide everything we do, including helping us fulfill our social, environmental and economic responsibilities as a global corporate citizen.
While Colgate recently began reporting on such activities, these fundamental beliefs have long been a part of our Company's principles.
For Colgate, being a responsible corporate citizen means creating long-term shareholder value by embracing opportunities related to three broad areas: People, Planet and Performance. People are touched by Colgate; they include employees, business partners, retail customers, consumers, shareholders and other stakeholders. Our concern with doing our part to protect our planet focuses on operating in a manner that is safe for the environment and protects our world for future generations. Finally, we are mindful that our performance has an impact on the communities where we live and work and that we must meet or exceed our financial goals to fulfill our economic responsibilities to all who depend on us.
These socially responsible objectives are always incorporated into our business plans, because it is the right thing to do for our business and for our many stakeholders.
As we go forward, we remain committed to enhancing the lives of consumers around the world. In order to communicate our goals and our continuing progress, we will issue this report on the web, and we plan to update the report periodically when significant changes occur.
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Sincerely,
Ian Cook
President and Chief Executive Officer
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