What can I do?


Why are my teeth so sensitive?

  • Your gums may have receded, or some tooth enamel may have worn away. When this happens, the root surfaces of your teeth become exposed.
  • Exposed roots are porous, like a sponge. They contain thousands of tiny channels that lead straight to the nerves of your teeth.
  • When hot or cold foods and liquids come in contact with the root surfaces, they may stimulate the nerves, causing you to feel pain.

What can I do?

  • Use Colgate® Sensitive toothpaste for clinically proven sensitivity relief.
  • Brush the sensitive areas gently twice each day with a soft-bristled toothbrush. Colgate's 360® Sensitive brush is specifically designed for this purpose.
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