Gingivitis is the first stage of gum disease which, left untreated, may develop into periodontitis.**

Colgate Total^® helps reduce gingivitis. To learn more about gingivitis, click here.

Tobacco, red wine and certain foods can stain teeth.
Colgate Total^® Whitening effectively whitens teeth and gently removes stains.

Plaque is a sticky, colorless film of bacteria that constantly forms on our teeth. It is the main cause of cavities and gingivitis and can harden into tartar if not removed daily.

Colgate Total^® contains an antibacterial ingredient. Its patented forumla attaches to your teeth to help reduce plaque.

Some whitening toothpastes work to remove surface stains on your teeth that naturally occur over time. They have special chemical or polishing agents that help remove stains.

Cavities are tooth decay. Tooth decay is heavily influenced by what we eat, how well we take care of our teeth and the presence of fluoride in our water and toothpaste.

Colgate Total^® provides outstanding protection against cavity formation and tooth decay.

Tartar, sometimes called calculus, is plaque that has hardened on your teeth. Tartar can also form at the gumline.

Colgate Total^® helps prevent plaque from forming into hard to remove tartar build-up.

Enamel is the outer layer of the tooth. It envelops and protects the main portion of the tooth. Weak enamel is caused by a build-up of plaque bacteria which quickly deteriorates tooth enamel.

Fluoride in Colgate Total^® strengthens weak enamel.

Gum inflammation is one of the first signs of gingivitis and if left untreated may lead to periodontitis**.

Colgate Total^® removes sticky plaque bacteria that cause the red, tender and swollen gums that characterize gingivitis.

Bad breath or malodor, also known as halitosis, is breath containing an unpleasant odor. One culprit of bad breath is the millions of bacteria that live in the mouth. The mouth's warm, moist conditions make it an ideal environment for these bacteria to grow.

Colgate Total^® helps kill bacteria that live in the mouth and cause bad breath.