Name, Age, Gender
We use this information to better understand who visits our site most often so we can continue to provide relevant content to match you and your family’s lifestyles.

Birth date
We use this information to verify that users signing up for our programs are at least 13 years old.

Mailing Address
We require that you share your mailing address so that when your child or children complete their washing, reading and brushing log, you will receive your free kids toothbrush by mail. Don’t worry, you’ll be able to update and confirm your mailing address should it change while participating in the program.

E-mail Address
We require a valid e-mail address to act as your unique username when you log-in to the site. This also helps us see who visits the site most often.

We're as concerned about privacy as you are. That's why we do not share any personal information you provide to us with any third parties other than our service providers without your express consent. We require all such service providers to comply with our privacy standards. To learn more about our privacy standards, please review our Privacy Policy.