After Halloween, celebrate National Brush Day

What better time to celebrate the first-ever National Brush Day than the day after Halloween—after you’ve eaten all of your trick-or-treat goodies?

To help make the inaugural National Brush Day on Nov. 1 a success, the Ad Council and the Partnership for Healthy Mouths, Healthy Lives want as many supporters as possible to make a pledge on social media.

National Brush Day highlights the importance in making sure kids brush for 2 minutes, twice a day (, every day of the year.

Brushing your teeth is the cornerstone of any good oral hygiene routine. It’s recommended to brush your teeth twice a day with a soft-bristled brush. The size and shape of your toothbrush should fit your mouth and allow you to reach all areas easily.

Also, remember to use proper brushing techniques:

  • Place the toothbrush at a 45-degree angle to the gums.
  • Gently move the brush back and forth in short (tooth-wide) strokes.
  • Brush the outer, inner and the chewing surfaces of the teeth.
  • Tilt the brush vertically and make several up-and-down strokes to clean the inside surfaces of the front teeth.
  • Brush your tongue to remove bacteria.

To make the pledge, people can sign up through Thunderclap, a social media platform, at to send out a tweet and/or Facebook post of support.

The pledge, “It’s National Brush Day! I pledged to help keep kids’ mouth healthy by brushing #2min2x a day! #NatlBrushDay” will then be shared at noon on Nov. 1. Thunderclap will trigger everyone’s posts to released simultaneously on National Brush Day.

According to a recent survey from the Ad Council, more parents report they are regularly monitoring and maintaining their child’s oral health following its Kids’ Healthy Mouths campaign.

For more information on brushing your teeth, visit

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