Here is the ultimate oral whitening routine carefully designed for you:
YOUR OVERALL BEAUTY SMILE IS FRAMED WITH YOUR LIPS AND GUMS:
mouth icon
Use a lip scrub:
Just like the rest of your skin, your lips can benefit from exfoliation. Using a lip scrub can help to remove dead skin cells and leave your lips feeling soft and dewy.
tooth icon
Massage your gums:
Massaging your gums is a great way to improve blood circulation and promote healthy gum tissue. Do by using your fingertips to gently rub your gums in circular motions.
hygiene-icon-resized.png
Keep your tongue clean:
It helps remove bacteria and debris that can cause bad breath. Our Colgate 360 Advanced White Toothbrush has a tongue cleaner to help you with this.
AT-HOME WHITENING TREATMENT:
Icon 2 section 2
Hydrogen peroxide, a natural bleaching agent that is key ingredient to whitening your teeth, it also kills bacteria in your mouth. Our Colgate Optic White® Whitening Pen and LED Device with active ingredient, hydrogen peroxide, and indigo light technology is our recommendation for this step.
Icon 1 section 2
Use whitening products in your daily oral care routine: The Colgate Optic White® O2 toothpaste and Optic White Mouthwash are a perfect pairing for your regular brushing routine with the right ingredients and agents to whiten your teeth and manage stains.
KEEP A TOP-NOTCH ORAL CARE ROUTINE:
Icon 1 section 3
Rinse your mouth regularly:
Use our Colgate Optic White® Mouthwash in between meals to freshen your breath while cleaning off extrinsic stains.
Icon 2 section 3
Make flossing a daily habit:
Use 18 inches of Floss every time. Remember to floss the C-shape at the base of your teeth and give it a nice, thorough cleaning. Clean in between teeth for a consistent white shade.
Icon 3 section 3
Drink with a straw:
Using a straw when drinking staining or acidic beverages helps minimise stains coming into contact with your teeth (remember to use a re-usable straw for the environment too).
THE ULTIMATE BEAUTY ICON WHITENING GUIDE
For the Ultimate Beauty Icon, we have designed the teeth whitening routine just for you! First, here is your oral whitening starter pack as you begin your journey.
Colgate product
Colgate Optic White® O2 Teeth Whitening Kit + Pen Refill
Colgate product
Colgate Optic White® O2 Toothpaste 85g
Colgate product
Colgate Optic White® Charcoal Mouthwash 500ml
Colgate product
Colgate Optic White® Advanced White Toothbrush 3-pack (Soft)
STEP 1:
APPLY

Apply a thin layer of whitening serum to your teeth using the pen

Colgate product
Colgate product
Women smiling
Women smiling
STEP 2:
WHITEN

Whiten for 10 minutes using the LED device to illuminate your smile! Repeat for 14 days, twice a day as directed. As soon as you turn on the power, the LED device starts timekeeping for you,once in 5 minutes for progress and finally at 10 minutes when it is done.

STEP 3:
GO!

Remove the dried serum by brushing your teeth with Colgate Optic White® O2 whitening toothpaste (For best results, we recommend leaving it on overnight) and enjoy a whiter, brighter smile!

Women smiling
Women smiling
TO ACHIEVE THE BEST RESULTS FOR YOUR TEETH, ENSURE PROPER AND CONSISTENT USAGE
10 icon
Super-Charged Whitening Action for 10 minutes
icon 2
Enjoy quick, easy and no mess precision application of the serum with the Colgate Optic White® O2 Teeth Whitening Pen.
icon 3
Within seconds, the 0.1% Hydrogen Peroxide as whitening active ingredient serum forms a smudge-proof, concentrated layer of active oxygen which absorbs into teeth, starting the whitening process.
icon 4
Wake up with a smile that you will love to stare at.
icon 5
Active oxygen whitening serum enhanced by the powerful wavelength of patented indigo LED light Device
icon 6
Worry-free and enamel-safe! It gently whitens teeth inside and out.
INSIDER TIPS FOR THE BEST EXPERIENCE
Icon 1 section 3
Do not clean the pen's bristles with water - only use a dry tissue
Icon 2 section 3
Apply a single, thin layer of serum to each tooth
Icon 3 section 3
Close cap tightly until you hear a "click" to prevent drying out
* LED DEVICE. RESULTS MAY VARY INDIVIDUALLY *
* THE WHITENING SERUM IS SAFE TO STAY ON YOUR TEETH FOR HOURS.
3 STEPS
TO YOUR TRUE RADIANT SMILE:
Number one
SQUEEZE
Squeeze some whitening toothpaste onto your toothbrush, and begin.
Number two
FEEL
When you feel a warm and ultra-fine foaming sensation- it means that it's working! Continue brushing for 2 minutes to ensure complete cleansing.
Number three
RINSE
Rinse, and repeat morning & night. Begin to see a radiant whiter smile in 3 days*.
*Not recommended for children under 6 years old
BRUSHING TIPS
Hands
Brush thoroughly, at least twice a day for 2 minutes, and rinse.
Mouthwash
Use twice a day after brushing.
Mouthwash cup
Fill cap to the line (20 ml). Rinse for 30 seconds and spit out. Do not swallow.

Keep out of reach of children. Not recommended for children under 6 years old.

COLGATE 360® ADVANCED WHITE TOOTHBRUSH
Icon 1 section 2
Soft bristle manual toothbrush
Icon 2 section 2
Features an **advanced multi-action bristle design** (vs. an ordinary flat trim toothbrush)
Icon 2 section 2
Polishing bristles to remove teeth stains
Icon 2 section 2
Innovative cheek & tongue cleaner designed to **remove bacteria from teeth, tongue, cheeks ,and gums**