12 Hour Antibacterial Protection*
with Double Zinc Action**
Fights more bacteria^
Creates a 12-hour protective barrier#
*Fights bacteria and provides up to 12 hours antibacterial protection with 4 weeks continuous use.
**vs. non-antibacterial toothpaste
8 WAYS COLGATE TOTAL® MAKES YOUR MOUTH STRONGER
*Protection against bacteria on teeth, tongue, cheeks, gums.
**Fights plaque and protects teeth against bacteria vs. a regular fluoride toothpaste
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Whitens Teeth**
Freshens Breath
Fights Cavities
Maintains Enamel Health
Prevents Plaque
Improves Gum Health
Tartar Control
Relieves Sensitivity
Whitening
Colgate® Total® superior whitening action is clinically proven to help remove surface stains to give you a healthier whiter smile*
*vs. non-whitening non-antibacterial fluoride toothpaste
Fresh Breath
Colgate® Total® now instantly neutralizes odors associated with bad breath and gives you long lasting healthy fresh breath for 12 hours*
*with 4 weeks continuous use
Fights Cavities
Colgate® Total® unique formula is clinically proven to protect against cavities and tooth decay caused by sugary foods and beverages.
Strengthens Enamel
Colgate® Total® now seeks & fights (or reduces) bacteria for 12 hours* and keeps your enamel strong & protected.
*with 4 weeks continuous use
Prevents Plaque
Colgate® Total® antibacterial formula reduces plaque build-up and forms a protective layer that continues to fight (or reduces) bacteria for 12 hours*.
*with 4 weeks continuous use
Prevents Gum Problems
Colgate® Total® fights (or reduces) bacteria build-up along the gum line and improves gum health. It is clinically proven to reduce gum bleeding and inflammation associated with gum problems.
*with continued use
Tartar Control
Colgate® Total® actively prevents tartar formation and build-up by reducing plaque, preventing its mineralization and continuing to attack (or reduces) bacteria, the source of tartar.
Reduces Sensitivity
Colgate® Total® now offers sensitivity benefits across the range. It seals exposed dentin tubules to provide lasting sensitivity relief.*
*with continued use
SHOP FOR COLGATE® TOTAL®
Colgate Total® Professional Clean
Colgate Total® Pro Breath Health
Colgate Total® Whitening
Colgate Total® Charcoal Deep Clean
