A Superior Freshness Experience Like No Other

Colgate Fresh Confidence

 

Colgate Fresh Confident

Experience Intense Blast of Freshness that lasts 10X Longer with Colgate Fresh Confidence

Now you can level up everyday with Colgate Fresh Confidence White Blast! Its formula is made with Cooling Crystals that give you 10x longer lasting cooling and freshness. It's also upgraded with Level Up Whiteners that whitens teeth in as early as two weeks.

* vs. previous formula
** cooling sensation vs. Colgate regular fluoride toothpaste
***with twice daily use for 2 weeks

Fresh Breath

Whiter Teeth

Colgate Fresh Confidence: Advanced Ultrafreeze

Colgate Fresh Confidence: Advanced Ultrafreeze

Get an extra boost of confidence with Colgate Fresh Confidence. Now with Advanced Ultrafreeze* technology providing 10x longer lasting cooling** to ensure a superior freshness experience.

Colgate Fresh Confidence White Blast: Intense Cooling + Super Freshness

Now you can level up everyday with CFC White Blast! Its formula is made with Cooling Crystals that give you 10x longer lasting cooling and freshness. It's also upgraded with Level Up Whiteners that whitens teeth in as early as two weeks.

Colgate Fresh Confidence White Blast: Intense Cooling + Super Freshness