Colgate Kids 0% Artificial Toothpaste 3-5 Years has 0% artificial flavours, preservatives, sweeteners and colours! Developed in USA, Colgate Kids Free From Toothpaste has a natural strawberry flavour and has age-appropriate fluoride level. It helps to protect your child against cavities and strengthens the softer enamel of little teeth. Fun flavour turns brushing battles into a breeze, helping kiddos scoot their way to healthy smiles!