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Colgate® Optic White™ Purple Toothpaste

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Colgate® Optic White® 

Purple Toothpaste
Color-Corrects Yellow Tones 

Buy Now

  • Overview
  • Ingredients
  • How to Use
  • Ratings & Reviews

Product Overview

COLGATE® OPTIC WHITE®  PURPLE, THE BEAUTY HACK THAT LET YOU SHINE IN AN INSTANT!

Say Hello to Purple, so that you can bid farewell to yellow and SHINE.

Colgate® Optic White® Purple Toothpaste encapsulates Purple Brighteners in every tube which can instantly colour-corrects yellow tones^. Couple with the Micro-Polishing Crystals**, it helps to remove teeth surface stains for your radiant smile. Fret not, the formula is also enamel safe# and safe for everyday use.

Make Colgate® Optic White® Purple Toothpaste an essential part of your daily beauty regimen for quick fix to witnessing beauty hacks.

^For temporary efficacy
**High cleaning silica
#When used as directed

Video Purple

How color-correct works?

Inspired by Color Science, where Purple and Yellow sit on opposite end, their unique interaction results in a neutral white shade. 

Key Benefits

Instantly color-corrects yellow tones^

Remove surfaces stains

Whitens teeth

Enamel safe#

Purple Benefit 1

The Unique Purple Experience

Purple Benefit 2

Power of Purple Brighteners

Purple Benefit 3

Stain Removal Enabled by Micro-Polishing Crystals**

Ingredients

Active ingredient(s)

Water, Sorbitol, Hydrated Silica, PEG-12, Sodium Lauryl Sulfate, Flavor, Titanium Dioxide, Cellulose Gum, Potassium Hydroxide, Tetrasodium Pyrophosphate, Phosphoric Acid, Cocamidopropyl Betaine, Benzyl Alcohol, Sodium Saccharin, Sodium Fluoride, CI 17200, CI 42090.

 

Contains Sodium Fluoride

Learn More Information

How to Use

Cogate purple toothpaste and colgate toothbrush

1

Keep it near your bathroom mirror

 

Girl smiling with a colgate purple toothbrush

2

Purple brighteners for color-correct.

 

Girl smiling with her white teeth 

3

Brush and say #hellopurple for whiter teeth!

 

How to Use

Frequently Asked Questions

How does Colgate® Optic White® Purple toothpaste work ?

Every tube encapsulates Purple Brighteners that can help color-corrects yellow tones in an instant^. Coupled with Micro-Polishing Crystals**, it can help to remove teeth surface stains too!

^For temporary efficacy
**High Clean Silica

How and when should I use Purple toothpaste to whiten teeth ?

Incorporate Colgate® Optic White® Purple toothpaste as your daily beauty routine and brush with it two times a day, 2 minutes each time. Nevertheless, you can also brush with it before an important event to effortlessly color-correct undesirable yellow tones^ on your teeth, providing you with an instant boost of confidence, and letting you to  stand out and make a good impression in moments that matter.

^For temporary efficacy

Is Purple toothpaste safe to use?

Optic White is scientifically tested and enamel safe.

Can we use this toothpaste for sensitive teeth?

This product will not cause sensitivity. However, for consumer with sensitive teeth, recommended to use along with anti-sensitivity toothpastes

How long does it take to get results from Optic White Purple Toothpaste?

7 days WTN is clinically validated, WTN after one brush is temporary efficacy but is also clinically validated.

How does it feel when using this toothpaste? any warm sensation?

No sensation change

Can this whiten denture, crowns, jacket?

Provide cleaning to denture, crowns, and jacket

Can pregnant or breastfeeding women use this?

Passed Colgate internal safety check and is safe for use. Best to still consult with a doctor prior to use.

Can Children/teenagers use it? What is the safe age to try?

When used as directed there are no safety concerns for this product being used by children.

Are results guaranteed?

7 days WTN is clinically validated, WTN after one brush is temporary efficacy but is also clinically validated.

Will this stain my clothes? What to do if the product gets on clothes.

Could potentially stain clothes, please wash immediately when product gets on clothing.

Ratings & Reviews

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