Colgate^® Total^® Pro Gum Health

To improve the health of your gums, you need to protect your gum line against bacteria - the root cause of problems like gum bleeding*.
That’s why the new and improved formula of Colgate Total^® Pro Gum Health fights bacteria build-up along the gum line and not just on teeth, but also your tongue, cheeks, and gums for 12 hours**.
It helps improve gum health by reducing gum bleeding* and provide excellent protection against plaque, stains^,cavities and helps reduce tartar formation.
Now provides additional new benefits - anti-sensitivity across the range, reducing bacteria for enamel protection, neutralization of odors associated with bad breath and new improved flavors that leave your mouth feeling clean and fresh. Thus, brushing with Colgate Total^® will help improve your teeth, tongue, cheeks and gum health^#.

<sup>** with 4 weeks of continuous use
* Clinically reduce gum bleeding
^By removing surface tooth stains
#On teeth, tongue, cheeks, gums vs non-antibacterial toothpaste</sup>