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Changing our habits to make an impact

Changing our habits to make an impact

Changing our habits to make an impact

Could you even imagine a day without water? Consider these facts.

Creating a healthier tomorrow
~ 6

litres of water

21% of Brits leave the tap on while brushing their teeth, wasting six litres of water per minute.

Bright Smiles, Bright Futures Programme
- 13%

or $64 annually

The average family of four can save over £100 annually on their water bill just by turning off the tap every time they brush.

12 litres
12

litres of water

You can save 12 litres of water each time you brush just by turning off the tap.

Recycle your toothpaste tube.

Did you know that you can help the environment by recycling your toothpaste tube? Each year, 1.5 billion toothpaste tubes are thrown away. Our recyclable tube* can help make a difference. All you have to do is use it and then recycle it.*
Step 1:

Look for the symbol on the back and simply squeeze out as much of the toothpaste from the tube as you can.

  
Step 2:

Put the cap back on and place the tube in your recycling bin. No need to cut open the tube and rinse to remove excess toothpaste.
Step 3:

The tube is ground up at the recycling facility and goes through a rinsing process, where all the residual toothpaste is washed off the plastic.
Step 4:

After recycling, the tube is turned into other useful products.

  

  
*Your community may not yet accept tubes for recycling. Check locally.
Young woman is brushing her teeth
Young woman is brushing her teeth

Buy sustainable products

The planet is important to us and we’re always looking for ways to create more environmentally friendly products. Take a look at our products designed with sustainability in mind.

See the Products

*Survey conducted by Water Regs UK, 2019.