Colgate Plax FreshFX is our latest freshness technology delivering a pleasurable cooling sensation that lasts 10x longer than brushing alone. Colgate Plax is a clinically proven formula that effectively fights bacteria and provides 24/7 plaque protection*.
*when used twice daily.
- Cooling lasts 10x longer vs brushing alone
- 24/7 bad breath control
- Kills 99% of germs
- Alcohol free
- Great flavour, no burn
- Aqua. Dissolves substances or ingredients.
- Glycerin. Helps to dissolve the ingredients and prevent drying or hardening, keeping the product smooth.
- Propylene glycol. Prevents liquids from separating.
- Sorbitol. Helps to dissolve the ingredients and prevent drying or hardening keeping the product smooth.
- Poloxamer 407. Prevents liquids from separating.
- Aroma*. Freshens breath and improves a product's taste.
- Cetylpyridinium Chloride. Helps to fight bacteria and prevent and reduce plaque and gingivitis.
- Potassium sorbate. Protects products from growing bacteria, yeasts and mold.
- Sodium fluoride. Active ingredient to help prevent cavities
- Sodium saccharin. A non-sugar sweetener enhancing product taste perception.
- Menthol. Flavor component enhancing freshening effect.
- CI 42051. Provides coloring to a product.
Contains: Sodium Fluoride Total Fluoride content: 225 ppm
*AROMA(> 100 PPM): Mentha Arvensis Extract, Menthol