Colgate® Optic White® O2 Whitening Toothpaste
The key ingredient to a truly radiant smile
ACTIVE OXYGEN
Introducing whitening, like you've never experienced before^, with Colgate Optic White Toothpaste.
Colgate® has harnessed the power of active oxygen.
A new whitening formula that uses millions of active oxygen bubbles to lighten the stains on the teeth - works not only on the surface, but from inside out.
Experience a unique warming sensation as you brush.
Feel the power of oxygenated whitening with Colgate Optic White.
^warming sensation as it whitens.



THAT MEANS IT'S WORKING!
Instant Warming Sensation As You Brush Signaling Whitening Action.
HOW TO EXPERIENCE



Refreshing Optic White O2

Feel the power of Active Oxygen
whitening technology

Whitens in 3 days*
*use as directed; 1 shade whiter in 3 days. Results may vary.

SMILE

Let your best smile radiate from the inside out.
Experience whitening like you’ve never
experienced before^, bringing out the radiance of
your smile that shines through.
^Warming sensation as it whitens.
Active Oxygen
Millions of active oxygen bubbles released, giving a warming
sensation, indicating that
the formula is activated & is working.
Beyond Surface
Works on the deep layers
of the enamel to
remove extrinsic and
intrinsic stains*.
Radiance Revealed
Reveals the natural whiteness of
the teeth to unlock your
radiant white smile.
Whiter teeth in 3 days*.
*use as directed; 1 shade whiter in 3 days. Results may vary.
REFRESHING FLAVOUR
Aromatic Menthol
Like a rushing mountain stream, the freshness of this herby wintergreen mint gives a refreshing flavor that lasts.
WHITEN YOUR SMILE IN


SQUEEZE
Squeeze some whitening toothpaste onto your toothbrush, and begin brushing.

FEEL THE WARMTH
Feel a warm and ultra-fine foaming sensation - it means that it's working! Continue to brush for 2 minutes to ensure complete cleansing.

RINSE
Rinse and repeat morning and night. Begin to see radiant whiter smile in 3 days*.
*use as directed; 1 shade whiter in 3 days. Results may vary.
USE REGULARLY AS PART OF YOUR DAILY REGIMEN
