+ more

Colgate Sensitive Pro-Relief whitening

1 minute sensitivity relief

Clinically proven 1 min sensitivity relief

Pro-argin creates protective layer over sensitive areas

Instinctively bonds

Build an extra cushioning layer on your teeth

Original, Whitening, Complete Protection

Sensitivity needs love
Colgate® Sensitive Pro-Relief™
Whitening Toothpaste
Product Overview
The Colgate® Sensitive Pro-Relief™ Whitening Toothpaste gently restores natural whiteness and removes stains^ with low abrasive formula. It is clinically proven to also relieve sensitivity in 1 min**.
1 Min Sensitivity Relief Solution Inspired by Your Mouth

Bio-inspired

Everyday Care
Safe to use every day as it is inspired by your mouth's natural composition

Instant Lasting Relief
Immediately bonds with your enamel to relieve pain in just one minute!

Clinically Proven
Clinically proven to relieve sensitivity in one minute!
*vs regular fluoride toothpaste, after 2 weeks of continuous use
**for instant 1 minute relief, apply directly to the sensitive tooth with fingertip and gently massage for 1 minute
^Extrinsic stains; when brushing: with regular usage.
Frequently Asked Questions
What is arginine in sensitive toothpaste used for?
Arginine is an ingredient in our sensitive toothpaste that forms a protective layer over exposed dentine, which helps to ease sensitivity. The protective layer works by blocking external stimuli like hot, cold or sweet food and drinks from reaching dentine tubules to help you avoid discomfort.
How often should I use Colgate® Sensitive Pro-Relief™ Toothpaste?
We recommend you use our toothpaste for sensitive teeth twice a day and, for prolonged sensitivity relief, you should follow your dentist’s advice.
What should I avoid while using Colgate® Sensitive Pro-Relief™ Toothpaste?
When you use our sensitive toothpaste, it’s a good idea to try to avoid things that can affect how the toothpaste works and can increase sensitivity. These include acidic food and drinks like orange and lemon juice as well as preserved food. Also, you should use a soft bristle toothbrush and avoid ones with hard bristles as they can wear away your tooth enamel.
Don’t forget to consult your dentist for a personalised plan about brushing and caring for your teeth.