NUTRITION AND ORAL HEALTH
Many oral diseases can be prevented with routine care and regular dental checkups...
NUTRITION AND ORAL HEALTH
Cookies, cakes, candy and sodas – everywhere you go, there are sugary treats to tempt...
THE SCIENCE OF ACTIVE PROTECTION
THE SCIENCE OF ACTIVE PROTECTION
It's easier to protect your smile with the help of Colgate Total Original toothpaste, which provides stronger* 24-hour help to protect your entire mouth. Total toothpaste affects the 8 most common aspects of oral health, namely:
*Superior bacterial reduction on teeth, tongue cheeks & gums vs non-antibacterial fluoride toothpaste with 2x daily continued use after 4 weeks.
Colgate Total Active Protection advanced formula stabilizes the active ingredient for superior⁵ performance—helping prevent oral health problems - keeping your smile healthier for longer.
⁵Plaque reduction vs fluoride toothpaste, 3 months use
Unlike other toothpastes, Colgate Total's superior formula is 3X More effective at fighting the root cause of many common oral care problems⁵
¹plaque reduction before problems occur; helps protect enamel against acid erosion
⁵plaque reduction vs fluoride toothpaste, with 3 months continued use
Make every brush count with Colgate Total Active Protection.12-hour whole mouth protection² that's clinically proven.
²after 4 weeks continued use
Upgrade your routine with our complete regimen for a cleaner, healthier mouth:
Colgate Total Clean Mint Toothpaste
Colgate Total Gum Care Mouthwash
The new Colgate Total® Active Protection helps fight the root cause¹ of many oral health problems by providing clinically proven 12-hour whole mouth protection² and long lasting preventative benefits , helping to stop issues before they even start.
¹plaque reduction before problems occur; helps protect enamel against acid erosion
²after 4 weeks continued use
The new Colgate Total® Active Protection offers a complete system of products designed to work together. With our active protection toothpastes, toothbrush, and mouthwash, you get scientifically proven care that helps fight the root cause¹ of many common oral care problems⁵
¹plaque reduction before problems occur; helps protect enamel against acid erosion
⁵plaque reduction vs fluoride toothpaste, with 3 months continued use
Colgate Total® Active Protection Gum Health Mouthwash offers up to 12-hour¹ Antibacterial Protection and long lasting benefit against the root cause of many common oral care problems¹
¹reduction in plaque bacteria after 4 weeks 2x daily continuous use vs brushing alone with fluoride toothpaste.
The new Colgate Total® Active Protection toothpaste (such as Colgate Total® Whitening toothpaste) uses advanced technology with stannous fluoride to help protect against new surface stains, making it 3X more effective at fighting a root cause² of many oral health issues beyond what regular toothpaste can achieve with brushing alone.
²plaque reduction vs. fluoride toothpaste with 3 months continued use
To help whiten teeth, discover toothpaste like Colgate Total® Active Protection Advanced Whitening Toothpaste and Colgate Total® Plaque Pro Release Whitening Toothpaste
Colgate Total® Active Protection toothpastes feature a Powerful, Patented⁴, Preventative² Technology designed to tackle today’s most common dental challenges like Plaque, Tartar, Sensitive Teeth, Enamel Erosion, Stains, Bad Breath, Cavities. Our breakthrough patented formula contains a unique system that stabilizes our active ingredient and is designed for superior⁵ performance to help prevent many common oral care issues
²after 4 weeks continued use
⁴US patent
⁵plaque reduction vs fluoride toothpaste, with 3 months continued use
Stannous fluoride is the powerful active ingredient in Colgate Total® Active ProtectionToothpaste, delivering a range of benefits like cavity protection, gum health, and relief from sensitivity. While stannous fluoride is unstable in water, often found in toothpaste, Colgate Total® Active ProtectionToothpaste has an innovative stabilization system to keep it stable and effective.