Our best toothpaste to help prevent

COLGATE TOTAL ACTIVE PREVENTION

Prevent Problems Before They Start

Colgate Total toothpaste

Overview

The new Colgate® Total for Active Prevention helps to fight the root cause of 8 oral health problems. Its Powerful, Patented, Preventative Technology is clinically proven to provide 24-hour antibacterial action*, which provides long-lasting preventative benefits against bacteria to help prevent oral care problems before they start. This formula contains a unique system that stabilises our active ingredient and is designed for superior*** performance to help prevent many common oral care issues.

*2x daily brushing with 4 weeks continued use
***vs. non-antibacterial fluoride toothpaste

 

Explore Total Products

Cavities

Tartar

Sensitivity

Plaque

Stains⁰

Gum Problems

Enamel Erosion

Bad Breath

Escudo dorado con texto que dice 'Protección antibacterial 24 horas', destacando la protección prolongada que ofrece Colgate Total.

Fights the Root Causes#

of Oral Care Issues

✔ Cavities
✔ Tartar
✔ Sensitivity
✔ Plaque
✔ Stains⁰
✔ Gum Problems
✔ Enamel Erosion
✔ Bad Breath

#oral care issues caused by plaque bacteria, stains and food acids
⁰extrinsic stain

Colgate Total charcoal

Powerful, Preventative Technology

Provides long lasting preventative benefits against bacteria to help prevent oral care problems before they start

Colgate Total charcoal

Our Most Advanced Technology

with Bioactive
Stannous Fluoride

Colgate Total charcoal

24-Hour Antibacterial* Prevention

Fights the Root Causes#

of Oral Care Issues

✔ Cavities
✔ Tartar
✔ Sensitivity
✔ Plaque
✔ Stains⁰
✔ Gum Problems
✔ Enamel Erosion
✔ Bad Breath

#oral care issues caused by plaque bacteria, stains and food acids
⁰extrinsic stain

Escudo dorado con texto que dice 'Protección antibacterial 24 horas', destacando la protección prolongada que ofrece Colgate Total.
Colgate Total charcoal

Powerful, Preventative Technology

Provides long lasting preventative benefits against bacteria to help prevent oral care problems before they start

Our Most Advanced Technology

with Bioactive
Stannous Fluoride

Colgate Total charcoal
Colgate Total charcoal

24-Hour Antibacterial* Prevention

#experimenta (This anchor is only visible on author, please do not remove)

Products

Find A Colgate® Total that Suits Your Needs

Colgate total active protection charcoal clean toothpaste

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Colgate® Total Fresh Mint

 

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Colgate® Total Whitening toothpaste

Colgate® Total Whitening

 

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Colgate® Total Breath Health toothpaste

Colgate® Total Breath Health

 

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Colgate® Total Deep Clean toothpaste

Colgate® Total Deep Clean

 

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Colgate® Total Sensitivity + Gum Health

Colgate® Total Sensitivity + Gum Health

 

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Colgate® Total Sensitivity + Gum Health

Colgate® Total Gum Care

 

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Colgate total active protection charcoal clean toothpaste

Colgate® Total Charcoal Clean

 

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Colgate® Total Fresh Mint toothpaste

Colgate® Total Fresh Mint

 

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Colgate® Total Whitening toothpaste

Colgate® Total Whitening

 

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Colgate® Total Breath Health toothpaste

Colgate® Total Breath Health

 

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Colgate® Total Deep Clean toothpaste

Colgate® Total Deep Clean

 

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Colgate® Total Sensitivity + Gum Health

Colgate® Total Sensitivity + Gum Health

 

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Colgate® Total Sensitivity + Gum Health

Colgate® Total Gum Care

 

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Frequently Asked Questions

  • Is the new Colgate® Total as good as the old one?

    The new Colgate® Total formula delivers the key benefits that were associated with the previous formula thanks to the power of the new antibacterial active ingredient stannous fluoride. The presence of the bioactive stannous fluoride ensures a powerful antibacterial effect, providing benefits related to plaque reduction, fresh breath, tartar reduction, sensitivity reduction, enamel erosion prevention, gum problems prevention and anti-cavity benefits as well. The technology allows for more unique brushing experiences across the new Colgate® Total portfolio, as the main sensorial levers have been customised to each variant.

  • Does the new Colgate® Total still provide 12-hour protection?

    Yes, in fact, the new Colgate® Total Active Prevention provides 24-hour antibacterial protection for your whole mouth - teeth, tongue, cheeks, and gums, with twice daily brushing after 4 weeks of continuous use.

  • How to use Colgate® Total to prevent oral care issues?

    Use Colgate® Total Toothpaste twice daily to actively prevent against oral care problems before they start.

    Step 1: Use Colgate® Total Toothpaste with Colgate® Gentle Gum Care Toothbrush to brush your teeth for 2 minutes.
    Step 2: Use Colgate® Plax Mouthwash to rinse your mouth for 30 seconds.