Nothing freshens your look more than a white smile, but the best toothpaste to use for fast results – while keeping good oral care a priority – depends on your unique oral care needs. Keep these four things in mind when making your selection.
1. Look for the ADA Seal of Acceptance
The American Dental Association (ADA) provides a seal of approval for toothpastes and products that meet its standard for effective oral care. Any company wishing to apply the seal to its products must show evidence of rigorous clinical, biological and laboratory testing, per ADA requirements.
Even the most basic over-the-counter (OTC) tooth-whitening product can meet the ADA's standards of safety and usefulness, though, so you don't have to substitute high-quality oral care standards for whiter teeth. Your Colgate Total® Advanced Fresh + Whitening toothpaste includes a fluoride formula that helps prevent cavities while whitening teeth several shades over the course of a few weeks.