Couple smiling and hugging

Our Mission

Sparking optimism in everyone, every day

A journey of a thousand miles begins with a single smile.
Smile karo aur Shuru ho Jao

Our Mission

Sparking optimism in everyone, every day

A journey of a thousand miles begins with a single smile.
Smile karo aur Shuru ho Jao

OUR BELIEF STATEMENT

At Colgate, we believe that “Everyone deserves a future to smile about”. In a world full of changes and opportunities, we believe an optimistic outlook can go a long way in fulfilling your aspirations and we hope to inspire this optimism in everyone, everyday.

A smile is symbolic of optimism, hope, courage and confidence - and those are exactly the sentiments we want to inspire among our consumers by encouraging them to Smile Karo Aur Shuru Ho Jaao. Wear your healthy and confident smile and face the world with optimism, and be assured that your smile is protected and cared for by Colgate, always.

Participate in the Optimism Journey
REAL PEOPLE, REAL STORIES
Sindhutai Sapkal

Once Homeless, Today She’s a Mother to the Homeless

When your family abandons you, You
feel crushed inside. The world a
battleground.

Is there any reason to smile?

You can fight the demons in your
mind. Or you can fight the injustice —
for others. Nurture those left alone,
like you. Educate them —
the orphaned kids.

Yes, you can smile.

No, it wasn't easy. Life was harsh and
cruel, but you can spread love.

Find, in that one crucial moment of
adversity. A smile. A smile that started
it all. So, Smile Karo aur Shuru Ho Jao!

Colgate keep India smiling scholarship program

Keep India Smiling Foundation Scholarship Program aims to provide foundational support to individuals, who are deserving & meritorious but may lack resources to pursue their dreams. Along with the financial support, the program will also focus on mentorship and career guidance to the beneficiaries as and when required.

Dr. Priyamvada Singh

Dr. Priyamvada Singh

Social Development Professional

Ms. Poonam Sharma

Ms. Poonam Sharma

Sustainability Head at Colgate Palmolive