The Best Beauty Move-
Your Dazzling White Smile

No matter the look, complete it with the only beauty essential you need - a dazzling white smile. After all, nothing quite beats the charm of an unhindered, sparkling smile.

Colgate Visible White toothpaste helps you get one shade whiter teeth in one week*.

*When used as directed, for extrinsic stains only


The Benefits

Colgate Visible White gives you Whiter Teeth

1 Shade Whiter teeth in 1 week*.

Colgate Visible White provides Enamel Protection

Protects Enamel

Colgate Visible White gives you minty fresh breath

Freshens Breath

*When used as directed, for extrinsic stains only



Watch Kiara Advani Dazzle Right With Colgate Visible White.

Experience the magic of a dazzling white smile - 
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How Visible White toothpaste works


How it Works

Colgate Visible White is infused with teeth whitening accelerators like silica and pyrophosphate, which gently exfoliate stains and polish your teeth.

In addition to making your teeth one shade whiter in one week, Colgate Visible White also protects your enamel, removes plaque and keeps your breath minty fresh.


Silica, Sorbitolm Glycerin, Polyethylene Glycol, Sodium Tripolyphosphate, Tetrapotassium Pyrophosphate, Sodium Lauryl Sulphate, Flavor, Cocamidopropyl Betaine, Sodium Carboxymethyl Cellulose, Sodium Saccharin, Sodium Fluoride, Xanthan, Sodium Hydroxide, Sorbosil BFG 51 Blue, Titanium Dioxide in aqueous base

The Perfect Smile Stories



I really didn't think that I could get one shade whiter teeth in just a week but Colgate VisibleWhite worked beautifully on my smile. Now, I don't have to worry about beauty fails, because all people see is my dazzling white smile.

Lisha Batta


The secret to my dazzling white smile is Colgate Visible White! It gave me one shade whiter teeth every look is complete, thanks to in just one week! I know that my wide white smile!

Aakriti Rana


As much as I love makeup, I would say that Colgate Visible White is my true beauty essential. It gives me teeth that are one shade whiter in just a week! I love my dazzling white smile.

Malvika Gupta