Colgate Optic White Purple

Colgate Optic White Purple Serum, Instant Teeth Whitening Booster

Colgate Optic White Purple Serum for Instant Teeth Whitening. Dual-action formula for instant^ colour correction and lasting* teeth whitening results.
*By removing surface stains with twice daily brushing. Individual results may vary.
^For temporary efficacy.

Colgate Optic White Purple

Colgate Optic White Purple Serum, Instant Teeth Whitening Booster

Benefits

Whiter Teeth

Staining

Protect Enamel

Get an instant^ whitening boost, anytime with the NEW Colgate Optic White Purple Serum! Our ultimate Purple Serum helps color-correct^ and whiten using clinically tested technology. For an instant^ and lasting* whitening boost. Enjoy a slick, smooth serum texture with refreshing mint and yuzu flavor. Enamel-safe and suitable for daily use alongside your usual oral care routine.
Get yours today and Pump, Brush , Shine!
*By removing surface stains with twice daily brushing. Individual results may vary.
^For temporary efficacy.

Is it safe for my enamel?

Of course It’s enamel-safe and designed for daily use—up to twice a day if you want!

How does it actually work?

Its proven color-correcting technology when purple corrects yellow tones.

How should I use it?

Use Whitening Serum in addition to your favourite toothpaste or by itself anytime you need that extra whitening boost! Apply 1-2 pumps on a toothbrush and brush for 2 minutes. Rinse after use
Just Pump, Brush and Shine!

Can I replace my toothpaste with Serum?

No! Serum is not a toothpaste! It's a teeth whitening booster!
Use toothpaste for everyday oral hygiene

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