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A Colgate® Optic White® product
Optic White® with Charcoal Toothpaste

Colgate® Optic White® with Charcoal Toothpaste removes 6X more surface stains with micro-polishing action*. It contains clinically proven technology to safely remove surface stains and also help prevent new stains from forming so your teeth stay whiter longer.
Colgate® Optic White® with Charcoal Toothpaste has a delightful Cool Mint flavour that freshens your breath, and is a daily anticavity fluoride toothpaste to provide not only terrific whitening that you love but also protects teeth from cavities acid wear.
*vs. ordinary non-whitening toothpaste, after 2 weeks of continued use.

Whitening toothpaste removes 6X more surface stains for a whiter smile*

Helps prevent new stains from forming so teeth stay white longer

Enamel-safe teeth whitening, that’s good for daily use

Fluoride toothpaste formula to protect against cavities
ORAL CARE GOALS

Teeth Whitening

Enamel Protection

Cavity Prevention

Polishes Away Surface Stains