Colgate Keep

Good for you,

good for the planet*

*To learn more, visit

Colgate Keep Toothbrush

Keep the handle

Replace the head

Reduce the waste.*

*Compared to similarly sized Colgate® toothbrushes

Colgate Keep is a revolutionary manual toothbrush that lets you stop throwing plastic into landfills without sacrificing a healthy smile.

With the Colgate Keep Starter Kit, you get two of our very best brush heads with an aluminum handle that lasts a lifetime*, cutting down plastic waste by 80%.**

Keep the handle. Replace the head. It’s that easy.

*With normal use

**Compared to similarly sized Colgate® toothbrushes

silver handler

Planet forward design

80% less plastic* for a smaller footprint.

*Compared to similarly sized Colgate® toothbrushes


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handler and head

The very best of Colgate

Our best performing brush heads now with a handle you can keep.



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brush in cup

The smart choice

Good value for your wallet and the planet.



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