little girl brushing her teeth

Colgate Bright Smiles, Bright Futures®

Colgate Bright Smiles, Bright Futures®

An oral health education program that empowers children and families to achieve healthy and bright futures

We believe every child and their family has a right to a lifetime of healthy smiles. That’s why we’re championing a brighter future for 2 billion children and their families as we work to improve the health and well-being of our communities. Together we can promote lifelong learning opportunities and create a world of bright smiles and even brighter futures.

Our commitment to better oral health for children

Learn more about our free oral health education program to help end cavities across the globe.

Educational resources

Videos, coloring books, posters, and more for families, dental professionals, volunteers, and teachers.

Explore more Bright Smiles, Bright Future programs
Explore Colgate products for kids
Colgate® Kids Bluey Gift Set, 1 Powered Toothbrush, 1 Manual Toothbrush, Toothpaste
Colgate® Kids Bluey Gift Set, 1 Powered Toothbrush, 1 Manual Toothbrush, Toothpaste

Make teeth brushing fun for kids this holiday season.

Minions™ Mild Bubble Fruit Toothpaste
Minions™ Mild Bubble Fruit Toothpaste

Colgate Kids Toothpaste with Anticavity Fluoride, Minions™, contains an enamel safe formula clinically proven to fight cavities.

Colgate® Kids Unicorn Mouthwash
Colgate® Kids Unicorn Mouthwash

Brushing is better with friends.

Colgate® Kids Batman™ Extra Soft Toothbrush
Colgate® Kids Batman™ Extra Soft Toothbrush

Colgate Kids Batman Extra Soft Manual Toothbrush is designed for children with both baby & adult teeth.

Colgate® Kids Cavity Protection PUMP Toothpaste
Colgate® Kids Cavity Protection PUMP Toothpaste

Colgate® Kids Toothpaste Pump with Fluoride, Anticavity & Cavity Protection Toothpaste, For Ages 6+, Mild Bubble Fruit Flavor is a toothpaste for kids that helps brush away buildup to maintain a healthy smile.

Minions™ Mild Bubble Fruit Toothpaste
Minions™ Mild Bubble Fruit Toothpaste

Colgate Kids Toothpaste with Anticavity Fluoride, Minions™, contains an enamel safe formula clinically proven to fight cavities.

Colgate® Kids Pokémon Toothpaste with Fluoride, Mild Bubble Fruit Flavor
Colgate® Kids Pokémon Toothpaste with Fluoride, Mild Bubble Fruit Flavor

Colgate® Kids Toothpaste with Fluoride, Anticavity & Cavity Protection Toothpaste, For Ages 2+, Pokémon, Mild Bubble Fruit Flavor is a fluoride kids toothpaste that helps maintain a healthy smile.

Colgate® Kids 2in1 Watermelon Burst Toothpaste
Colgate® Kids 2in1 Watermelon Burst Toothpaste

Colgate® Fluoride Toothpaste , Watermelon Burst, is a kids fluoride toothpaste that makes brushing enjoyable and encourages your child to maintain a daily oral care routine.

Colgate® Kids Unicorn Mouthwash
Colgate® Kids Unicorn Mouthwash

Brushing is better with friends.

Colgate® Kids Battery Powered Minecraft Toothbrush, 1 Ct*
Colgate® Kids Battery Powered Minecraft Toothbrush, 1 Ct*

The Colgate Kids Battery Powered Minecraft Toothbrush is a kids battery toothbrush that provides fun toothbrushing to keep children’s teeth clean and sweep away plaque.

Colgate® Kids Mermaid Toothbrush, Extra Soft for Children 5+ Years Old
Colgate® Kids Mermaid Toothbrush, Extra Soft for Children 5+ Years Old

The Colgate Kids Mermaid Toothbrush, Extra Soft for Children 5+ Years Old is the perfect kids toothbrush to encourage good oral habits early on!

Colgate® Kids Batman™ Extra Soft Toothbrush
Colgate® Kids Batman™ Extra Soft Toothbrush

Colgate Kids Batman Extra Soft Manual Toothbrush is designed for children with both baby & adult teeth.

Colgate® My First® Toothbrush
Colgate® My First® Toothbrush

Make your baby's first toothbrush a Colgate®. Colgate's My First® Toothbrush is an extra soft toothbrush for infants for gentle and effective cleaning.