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A Colgate® Total product
Colgate Total® Whitening Toothpaste for Sensitive Teeth Relief

Colgate Total® Whitening paste is a multi-benefit toothpaste that protects sensitive teeth while whitening for a brighter, whiter smile. Uniquely formulated, its proven formula provides sensitive teeth relief and enamel protection to help with sensitivity all while refreshing breath and whitening teeth by removing surface stains. It also fights against cavities, plaque and gingivitis.
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Sensitive Teeth Relief
A number of things can cause sensitive teeth from consuming hot or cold foods and beverages or simply brushing your teeth. If you're wondering how to get rid of sensitive teeth during your daily oral hygiene routine, give Colgate Total Whitening & Sensitive Teeth Relief Toothpaste a try! Unlike a regular toothpaste, this sensitive teeth formula provides 42%* more sensitivity relief. It also whitens, protects and refreshes for a great brushing experience.
Healthy Smiles With Colgate
At Colgate, we make adult toothbrushes that promote healthy smiles. Not only because having a healthy smile is important to your overall health, but because when you have a healthy smile, you actually smile more – and that’s a powerful thing. Smiles are the simplest form of optimism, something we need now more than ever. That’s why we’re committed to raising oral healthcare standards everywhere.
*versus a regular fluoride toothpaste after 8 weeks of use
Toothpaste Benefits
- Provides sensitivity relief to sensitive teeth.
- Helps prevent cavities and plaque.
- Polishes away surface stains for a brighter, whiter smile.
- Helps reduce bacteria that causes bad breath.
- Helps prevent gingivitis.
- Provides enamel protection for sensitive teeth.
- Offers tartar control with regular brushing.
- Removes and prevents new stains.
Active Ingredients:
0.454% stannous fluoride (0.15% w/v fluoride ion)

Fight Bacteria for 12 full hours* *vs non antibacterial fluoride toothpaste with twice a day brushing after 4 weeks

Helps Protect Sensitive Teeth

Helps Prevent Plaque, Tartar, Cavities & Gingivitis

Whitening Toothpaste that Removes and Prevents New Stains
- Enhanced Flavor
- Mint Toothpaste for Long Lasting Fresh Breath
- Now with Relief for Sensitive Teeth
ORAL CARE GOALS

Cavity Prevention

Plaque Prevention

Helps Prevent Gingivitis

Sensitivity Relief

Enamel Protection

Tartar Control

Freshens Breath

Polishes Away Surface Stains