TEETH WHITENING
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TEETH WHITENING
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THE FINAL TOUCH TO YOUR FLAWLESS LOOK
THE FINAL TOUCH TO YOUR FLAWLESS LOOK
Whiten your smile easily and effectively with our whitening formulas. Powered by hydrogen peroxide, an ingredient also used by dental professionals, Colgate® Optic White® goes beyond surface stains to deeply whiten teeth for a brighter smile.
A formula that gets beneath the surface. Where true confidence begins. Created by whitening professionals, this clinically-advanced toothpaste is powered by our patented hydrogen peroxide technology with 5% hydrogen peroxide.
An at-home whitening formula fit for pros, this hydrogen peroxide powered serum works overnight to remove years of tough stains.
Ten minutes a day & 10 years of stains just… fade away. This proven, professional-grade hydrogen peroxide serum plus LED whitening device is designed to get deep below the teeth's surface, where lasting stains begin.
Scan the QR code and try on an Optic White smile using our new Colgate® Optic White® virtual tool.
Remove 5 years of stains* using Colgate Optic White Advanced Hydrogen Peroxide Teeth Whitening Toothpaste. Use this hydrogen peroxide toothpaste with a 2% hydrogen peroxide-based formula to whiten beyond surface stains. Made with a cool Sparkling White flavor, Colgate Optic White Advanced Whitening Toothpaste effectively removes tea, coffee, and wine stains** so you can achieve a bright smile.
*when brushing twice daily for 2 weeks
**as shown in a laboratory study
Remove every day surface stains for a brighter smile with Colgate Optic White Purple Toothpaste for Teeth Whitening. This purple fluoride toothpaste removes 95% of daily surface stains for a brighter smile.* Get ready to reveal a smile that’s ready to shine with Colgate Optic White Purple Toothpaste.
*after 2 weeks of twice daily use
*vs. ordinary, non whitening toothpaste after 2 weeks of continued use
Remove every day surface stains for a brighter smile with the Colgate Optic White Stain Fighter Teeth Whitening Toothpaste. This whitening toothpaste for adults removes 95% of daily surface stains for a brighter smile.* Get ready to reveal a smile that’s ready to shine with the Colgate Optic White Whitening Stain Removal Toothpaste.
*after 2 weeks of twice daily use
**vs. ordinary, non whitening toothpaste after 2 weeks of continued use
Welcome a brilliantly white smile with the Colgate Optic White Renewal Teeth Whitening Toothpaste. This whitening fluoride toothpaste removes 15 years of stains* and effectively removes tea, coffee, and wine stains. The patented whitening toothpaste contains 5% hydrogen peroxide to deeply whiten beyond surface stains to help you achieve a white smile. *when brushing twice daily for 2 weeks
Help remove every day surface stains with the Colgate Optic White with Charcoal Toothpaste. This whitening toothpaste with charcoal removes 95% of daily surface stains* for a brighter smile. Get ready to reveal a smile that’s ready to shine with Colgate Optic White Whitening Toothpaste with Charcoal Toothpaste
*after 2 weeks of twice daily use
**vs. ordinary, non whitening toothpaste after 2 weeks of continued use
Colgate® Optic White® Mouthwash is an alcohol-free, enamel-safe, whitening mouthwash that freshens breath and actively whitens and seals out new stains.
The Colgate Optic White Pro Series Charcoal Manual Toothbrush for Adults, 2 Pack is the perfect set of charcoal toothbrushes to keep teeth clean. Designed with distinctive charcoal spiral bristles, this 2 pack of charcoal toothbrushes whitens teeth by polishing away surface stains helping to whiten your smile.
Introducing the Colgate Optic White Pro Series Battery Toothbrush. With a rubber polishing cup that removes more stains for a bright smile
Colgate Optic White Replaceable Head Toothbrush Starter Kit, 2 Brush Heads
Touch up your teeth for a brilliant smile with the ionic teeth whitening touch up trays from Colgate® Optic White®.
Get professional-level whitening in just 10 minutes a day* at home! Fueled by purple wavelength technology, the LED device amplifies the hydrogen peroxide serum for exceptional whitening results.
Experience visibly whiter teeth in just 1 week* with the Colgate Optic White Overnight Teeth Whitening Pen. This whitening pen contains 21 nightly treatments and has a hydrogen peroxide-based formula that is enamel-safe and designed for no tooth sensitivity during and after the whitening treatment.
when used as directed
Please scroll down to the Product Overview section of the page below to access the how-to-use video.
Please scroll down to the bottom of the page to access the virtual AR tool.
Get your smile special-occasion ready and experience whiter teeth in just 1 day* by using the Colgate Optic White Express Teeth Whitening Pen. Powered by hydrogen peroxide, this easy-to-use and fast-acting Colgate whitening pen with a precision tip applicator offers a glowing smile after just 3 applications.
*when used as directed
Please scroll down to the Product Overview section of the page below to access the how-to-use video.
Please scroll down to the bottom of the page to access the virtual AR tool.
Explore our wide range of oral health solutions tailored to meet your smile goals. Use our tool and find your perfect match!
There are many different ways to whiten teeth at home. From toothpastes to teeth whitening LED lights, Colgate® Optic White® has you covered. If you're looking for something that can easily become part of your daily routine, try a teeth whitening toothpaste like Colgate® Optic White® Pro Series which deeply whitens beyond the surface and removes 15 years of stains when brushing twice daily for 2 weeks. If you're looking for something to add to your existing routine, then whitening treatments might be for you. Try the Colgate® Optic White® Overnight Whitening Pen which removes years of stains in just 1 week, when used as directed! A good place to start is talking to your dentist; they can help you find the best whitening treatment that's right for you.
Whiten teeth overnight while catching those ZZZs with the Colgate ® Optic White ® Overnight Whitening Pen which removes years of stains in just 1 week, when used as directed. Just click, apply and let the power of the enamel safe formula work overnight. If you are looking for a brighter, whiter smile the Optic White teeth whitening formula offers an advanced whitening technology that is fast and effective, and works best when used nightly after your regular oral care routine.
When using tooth whitening products containing hydrogen peroxide, some people may feel common side effects like sensitivity or burning. Look for whitening products that were designed for daily use, like the Colgate® Optic White® toothpastes or Colgate® Optic White® Overnight Whitening Pen. And if you do experience a side effect and your condition worsens, talking to your dentist is a good place to start!