Whitening Products

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Colgate Colgate Sparkling White Whitening Toothpaste, Mint Zing

Colgate Sparkling White Whitening Toothpaste, with a great Mint Zing flavor, fights cavities and helps remove stains to whiten teeth and prevent future stain build-up.

Colgate Optic White Colgate Optic White Express Teeth Whitening Pen

Get your smile special-occasion ready and experience whiter teeth in just 1 day* by using the Colgate Optic White Express Teeth Whitening Pen. Powered by hydrogen peroxide, this easy-to-use and fast-acting Colgate whitening pen with a precision tip applicator offers a glowing smile after just 3 applications.
*when used as directed
Please scroll down to the Product Overview section of the page below to access the how-to-use video.
Please scroll down to the bottom of the page to access the virtual AR tool.

Colgate Colgate 2-in-1 Toothpaste and Mouthwash

Colgate 2-in-1 Toothpaste and Mouthwash fluoride toothpaste combines the power of both an anti-cavity whitening toothpaste and breath-freshening mouthwash into one toothpaste formula to maintain a bright smile and clean teeth.

Colgate Colgate 2-in-1 Whitening Toothpaste Gel and Mouthwash, Icy Blast

Colgate 2-in-1 Whitening Toothpaste Gel and Mouthwash, with a great Icy Blast flavor, provides benefits from both toothpaste and mouthwash.

Colgate Optic White Colgate® Optic White® Professional Refill Pen (6% Hydrogen Peroxide)

This professional-strength whitening serum, Colgate® Optic White® Professional Refill Pen (6% Hydrogen Peroxide) is meant to be used with the rechargeable LED whitening device that is included as part of the Colgate® Optic White® Professional Take-Home Kit.

Colgate Optic White Colgate Optic White ComfortFit Teeth Whitening Kit, LED Hydrogen Peroxide Teeth Whitening Kit

Get professional-level whitening in just 10 minutes a day* at home! Fueled by purple wavelength technology, the LED device amplifies the hydrogen peroxide serum for exceptional whitening results.

Colgate Optic White Colgate® Optic White® Pro Series Stain Prevention Hydrogen Peroxide Toothpaste

Experience visibly whiter teeth in 3 days* with Colgate® Optic White® Pro Series Stain Prevention 5% Hydrogen Peroxide Toothpaste; whitening beyond surface stains and effectively removes tea, coffee, and wine stains.


*when used as directed

Colgate Optic White Colgate Optic White Renewal Teeth Whitening Toothpaste, High Impact White

Welcome a brilliantly white smile with the Colgate Optic White Renewal Teeth Whitening Toothpaste. This whitening fluoride toothpaste removes 15 years of stains* and effectively removes tea, coffee, and wine stains.*when brushing twice daily for 2 weeks

Colgate Optic White Colgate Optic White Overnight Teeth Whitening Pen

Experience visibly whiter teeth in just 1 week* with the Colgate Optic White Overnight Teeth Whitening Pen. This whitening pen contains 21 nightly treatments and has a hydrogen peroxide-based formula that is enamel-safe and designed for no tooth sensitivity during and after the whitening treatment.
when used as directed
Please scroll down to the Product Overview section of the page below to access the how-to-use video.
Please scroll down to the bottom of the page to access the virtual AR tool.

Colgate Optic White Colgate Optic White Stain Fighter Stain Removal Toothpaste, Clean Mint

Colgate Optic White Stain Fighter Teeth Whitening Toothpaste removes 5X more surface stains with micro-polishing action, vs. ordinary non whitening toothpaste, after 2 weeks of continued use.

Colgate Optic White Colgate® Optic White® Advanced Teeth Whitening Toothpaste, Sparkling White

Unlock a radiant smile with Colgate® Optic White® Advanced Toothpaste. Made with a cool Sparkling White flavor, this hydrogen peroxide toothpaste with a 2% hydrogen peroxide-based formula to whiten beyond surface stains.


Colgate Optic White Colgate® Optic White® Professional Touch Up Whitening Treatment

Touch up your teeth for a brilliant smile with the ionic teeth whitening touch up trays from Colgate® Optic White®.

Colgate Optic White Colgate Optic White Purple Toothpaste for Teeth Whitening, Mint Paste

Remove every day surface stains for a brighter smile with Colgate Optic White Purple Toothpaste for Teeth Whitening. This purple fluoride toothpaste removes 95% of daily surface stains for a brighter smile.* Get ready to reveal a smile that’s ready to shine with Colgate Optic White Purple Toothpaste.


*after 2 weeks of twice daily use
*vs. ordinary, non whitening toothpaste after 2 weeks of continued use

Colgate Colgate Essentials with Charcoal Toothpaste

Colgate® Revitalizing White with Activated Charcoal toothpaste removes stains and impurities for whiter teeth and fresher breath.

Colgate Optic White Colgate Optic White with Charcoal Toothpaste, Cool Mint

Help remove every day surface stains with the Colgate Optic White with Charcoal Toothpaste. This whitening toothpaste with charcoal removes 95% of daily surface stains* for a brighter smile. Get ready to reveal a smile that’s ready to shine with Colgate Optic White Whitening Toothpaste with Charcoal Toothpaste


*after 2 weeks of twice daily use
**vs. ordinary, non whitening toothpaste after 2 weeks of continued use

Colgate Optic White Colgate Optic White Stain Fighter Whitening Toothpaste with Sensitivity Relief, Clean Mint

Remove everyday surface stains for a brighter smile with the Colgate Optic White Stain Fighter Sensitivity Relief Teeth Whitening Toothpaste.

Colgate Optic White Colgate Optic White Stain Fighter Stain Removal Toothpaste, Fresh Mint Gel

Colgate Optic White Stain Fighter is a stain removal whitening toothpaste with micro-polishing action to remove 5x more surface stains vs. ordinary non whitening toothpaste, after 2 weeks of continued use

Colgate Optic White Colgate Optic White Renewal Teeth Whitening Toothpaste, Brilliant Shine

Welcome a brilliantly white smile with the Colgate Optic White Renewal Teeth Whitening Toothpaste. This whitening fluoride toothpaste removes 15 years of stains* and effectively removes tea, coffee, and wine stains. *when brushing twice daily for 2 weeks

Colgate Optic White Colgate Optic White Pro Series Vividly Fresh Hydrogen Peroxide Toothpaste

Experience visibly whiter teeth in 3 days* with Colgate Optic White Pro Series Vividly Fresh Hydrogen Peroxide Toothpaste. The 5% hydrogen peroxide-based formula deeply whitens beyond surface stains so you can achieve a white smile.


*when used as directed

Colgate Optic White Colgate Optic White Advanced Teeth Whitening Toothpaste, Oxygenating White

Unlock a radiant smile with Colgate® Optic White® Advanced Toothpaste. Made with a refreshing Oxygenating White flavor, this hydrogen peroxide toothpaste with a 2% hydrogen peroxide-based formula to whiten beyond surface stains.

Colgate Optic White Colgate Optic White Advanced Teeth Whitening Toothpaste, Icy Fresh

Unlock a radiant smile with Colgate® Optic White® Advanced Toothpaste. Made with a cool Icy Fresh flavor, this hydrogen peroxide toothpaste with a 2% hydrogen peroxide-based formula to whiten beyond surface stains.

Colgate Optic White Colgate Optic White Stain Fighter with Baking Soda Toothpaste, Clean Mint

Get ready to reveal a smile that’s ready to shine with the Colgate Optic White Stain Fighter Toothpaste with Baking Soda.