Whitening Products

Celebrate a bright smile all season long with the Colgate Optic White Overnight Teeth Whitening Pen and Purple Toothpaste Holiday Gift Set.

Experience visibly whiter teeth in just 1 week* with the Colgate Optic White Overnight Teeth Whitening Pen. This whitening pen contains 21 nightly treatments and has a hydrogen peroxide-based formula that is enamel-safe and designed for no tooth sensitivity during and after the whitening treatment.
when used as directed

Touch up your teeth for a brilliant smile with the ionic teeth whitening touch up trays from Colgate^® Optic White^®.

Get your smile special-occasion ready and experience whiter teeth in just 1 day* by using the Colgate Optic White Express Teeth Whitening Pen.

Experience visibly whiter teeth in just 1 week* with the Colgate Optic White Overnight Teeth Whitening Pen. This whitening pen contains 21 nightly treatments and has a hydrogen peroxide-based formula that is enamel-safe and designed for no tooth sensitivity during and after the whitening treatment.
when used as directed

The perfect trial size whitening pen that makes for a great holiday gift. Experience visibly whiter teeth in just 1 week* using this teeth whitening pen from Colgate

Get professional-level whitening in just 10 minutes a day* at home! Fueled by purple wavelength technology, the LED device amplifies the hydrogen peroxide serum for exceptional whitening results.

Get professional-level whitening in just 10 minutes a day* at home! Fueled by purple wavelength technology, the LED device amplifies the hydrogen peroxide serum for exceptional whitening results.

Use on top of routine for a teeth whitening boost

Colgate 2-in-1 Whitening Toothpaste Gel and Mouthwash, with a great Icy Blast flavor, provides benefits from both toothpaste and mouthwash.

Colgate 2-in-1 Whitening Toothpaste Gel and Mouthwash, with a great Icy Blast flavor, provides benefits from both toothpaste and mouthwash.

Powered by HP Complex, our unique formulation of Hydrogen Peroxide, Optic White Advanced removes 5 years of deep-set stains for visibly whiter teeth (when brushing twice daily for 2 weeks).

Colgate 2-in-1 Whitening Toothpaste Gel and Mouthwash, with a great Icy Blast flavor, provides benefits from both toothpaste and mouthwash.

Colgate 2-in-1 Whitening Toothpaste Gel and Mouthwash, with a great Icy Blast flavor, provides benefits from both toothpaste and mouthwash.

Experience visibly whiter teeth in 3 days* with Colgate® Optic White® Pro Series Stain Prevention 5% Hydrogen Peroxide Toothpaste; whitening beyond surface stains and effectively removes tea, coffee, and wine stains.
*when used as directed

Powered by HP Complex, our unique formulation of Hydrogen Peroxide, Optic White Advanced removes 5 years of deep-set stains for visibly whiter teeth (when brushing twice daily for 2 weeks)

Experience visibly whiter teeth in 3 days* with Colgate Optic White Pro Series Vividly Fresh Hydrogen Peroxide Toothpaste. The 5% hydrogen peroxide-based formula deeply whitens beyond surface stains so you can achieve a white smile.

*when used as directed

Colgate Optic White Stain Fighter is a stain removal whitening toothpaste with micro-polishing action to remove 5x more surface stains vs. ordinary non whitening toothpaste, after 2 weeks of continued use

Colgate Sparkling White Whitening Toothpaste, with a great Mint Zing flavor, fights cavities and helps remove stains to whiten teeth and prevent future stain build-up.

Get ready to reveal a smile that’s ready to shine with the Colgate Optic White Stain Fighter Toothpaste with Baking Soda.

Welcome a brilliantly white smile with the Colgate Optic White Renewal Teeth Whitening Toothpaste. This whitening fluoride toothpaste removes 15 years of stains* and effectively removes tea, coffee, and wine stains. *when brushing twice daily for 2 weeks

Unlock a radiant smile with Colgate^® Optic White^® Advanced Toothpaste. Made with a refreshing Oxygenating White flavor, this hydrogen peroxide toothpaste with a 2% hydrogen peroxide-based formula to whiten beyond surface stains.

Remove every day surface stains for a brighter smile with Colgate Optic White Purple Toothpaste for Teeth Whitening. This purple fluoride toothpaste removes 95% of daily surface stains for a brighter smile.* Get ready to reveal a smile that’s ready to shine with Colgate Optic White Purple Toothpaste.

Colgate Optic White Advanced is a whitening toothpaste that deeply whitens your teeth up to four shades*. Optic White toothpaste also contains Colgate’s patented 2% hydrogen peroxide formula. Enamel-safe for daily use, add this Colgate toothpaste to your oral care routine for teeth whitening. Colgate Optic White Advanced whitening toothpaste is a vegan toothpaste that’s also gluten-free and sugar-free.
*when brushing twice daily for 6 weeks

Remove every day surface stains for a brighter smile with the Colgate Optic White Stain Fighter Teeth Whitening Toothpaste. This whitening toothpaste for adults removes 95% of daily surface stains for a brighter smile.* Get ready to reveal a smile that’s ready to shine with the Colgate Optic White Whitening Stain Removal Toothpaste.

*after 2 weeks of twice daily use

Welcome a brilliantly white smile with the Colgate Optic White Renewal Teeth Whitening Toothpaste. This whitening fluoride toothpaste removes 15 years of stains* and effectively removes tea, coffee, and wine stains.*when brushing twice daily for 2 weeks

Ultrabrite Baking Soda & Peroxide Whitening toothpaste safely and effectively whitens and cleans teeth for a great look and feel.

Help remove every day surface stains with the Colgate Optic White with Charcoal Toothpaste. This whitening toothpaste with charcoal removes 95% of daily surface stains* for a brighter smile. Get ready to reveal a smile that’s ready to shine with Colgate Optic White Whitening Toothpaste with Charcoal Toothpaste

Remove everyday surface stains for a brighter smile with the Colgate Optic White Stain Fighter Sensitivity Relief Teeth Whitening Toothpaste.

Powered by HP Complex, our unique formulation of Hydrogen Peroxide, Optic White Advanced removes 5 years of deep-set stains for visibly whiter teeth (when brushing twice daily for 2 weeks).

Colgate 2-in-1 Whitening Toothpaste Gel and Mouthwash, with a great Icy Blast flavor, provides benefits from both toothpaste and mouthwash.

Help prevent sensitivity from day 1* with Colgate Total Active Prevention Sensitivity Mineral Shield Mint Toothpaste. This Colgate Total Sensitivity Toothpaste with Fluoride is a patented antisensitivity toothpaste that fights the root cause** of gingivitis, plaque, tartar, cavities, sensitivity, bad breath, weak enamel, and stains. Colgate Total Sensitivity Mineral Shield Toothpaste helps prevent tooth sensitivity by creating a mineral shield around sensitive spots on your teeth.

*with twice daily use
**via protection against bacteria and dietary exposures, with daily brushing

Help promote healthy gums using Colgate Total Active Prevention Plaque Cleanse Whitening Toothpaste Gel. This patented tartar prevention toothpaste fights the root cause* of gingivitis, plaque, tartar, cavities, sensitivity, bad breath, weak enamel, and stains and is 2x more effective*** at fighting bacteria, the root cause of oral health problems like cavities and gingivitis.

*via protection against bacteria and dietary exposures, with daily brushing
***via reduction of bacteria vs. non-antibacterial fluoride toothpaste with 2x daily brushing and 4 weeks use