Colgate Active Salt Challenge

  1. The Colgate Active Salt Challenge Offer (referred – ‘contest’ / ‘campaign’ henceforth) is a consumer engagement contest, which is sponsored and operated by Colgate- Palmolive (India) Limited (“Colgate”).

  2. The contest is applicable only for the residents of India - aged more than 18 years, from 01-Feb’22 to 31-May’22 (campaign tenure subject to change at Colgate’s discretion).

  3. Purchase of any Colgate pack is neither essential nor prerequisite to participate in the campaign.

  4. Consumers can give a missed call on 8657864196 or scan the QR code on the pack that will direct them to Whatsapp. On giving a missed call, the consumer will be contacted via Whatsapp or IVR call. The consumer must register themselves and answer a simple question to be eligible for  participation.

  5. Only the participants who have successfully registered themselves and answered the question and completed the whole journey, will stand a chance to win a prize.

  6. Consumers participating through Whatsapp may be optionally requested to register on Colgate Smiles Club as per their choice. By submitting the Personal Details on Colgate Smiles Club, you agree to receive Colgate’s promotional offers, special offers, newsletters, Colgate’s product launches information, Colgate feedback & surveys, advertising messages / communication or Colgate’s product samples information through emails/calls / text messages/whatsapp or by courier.

  7. Around 30001 Winners will be declared by Colgate based on the best responses submitted and selected by Colgate / its agencies as per their discretion. No criteria is set for best response selection and the same shall be based on the judgment of Colgate / its agencies and no requests or queries in this regard shall be entertained.

  8. The reward product & product description of the products mentioned on the promotional assets is for representative purpose, and is subject to change during the course of campaign at the discretion of Colgate. Product warranty & guaranty will be considered as whatever published/issued by the respective manufacturer / marketer of the rewards. Colgate is neither a manufacturer nor a marketer of the rewards issued, and won’t be responsible for product quality post-delivery of the product.

    Details of Rewards

  9. Prizes Details
    Colgate Active Salt Challenge
    Prize Value (Rs.) Qty)
    Gold Voucher 100000 1
    Gold Voucher 4000 100
    Cashback 100 500
    Cashback 5 29400
  10. Reward products & count of winners are subject to change during the campaign tenure at Colgate’s discretion. The MRP of reward products / value mentioned on the promotional creatives is as of the  campaign start date and the total worth may change in actual but the prize shall remain the same. Colgate is not responsible if the MRP or value of the reward product changes during the campaign tenure and shall not be required to reimburse any shortage etc.

  11. A participant can register himself with his/ her correct details multiple times to be eligible. However, only the last updated details will be considered for announcement of winners during the Contest tenure. 

  12. The winners will be communicated via emails/SMS/call by Colgate or its agencies on the credentials shared. The address for delivery of rewards will be collected by Colgate’s Call center agents or via a landing page link sent via email/SMS. 

  13. In case the winner fails to respond to communication (3 attempts) asking for address details, his/her eligibility for reward may be cancelled. In such case, other winner/s maybe selected at the discretion of Colgate.

  14. The reward will be given as per the discretion of Colgate and the winners shall not have any right to request or demand for any specific element to be added/replaced/discarded in the reward. The decision of Colgate in this regard shall be final.

  15. Winners agree hereby that  in case required by Colgate, they will participate in any promotional activity related to the Contest that will involve use of their name, image, city & state at no additional cost/charges whatsoever to Colgate. In such a case, Winners may be required to  share their decent quality photo for the same & Colgate can touch up the winner's photograph to render it usable for the promotional activity.

  16. Colgate reserves the right to feature any number of the winners of the Colgate Active Salt Challenge on television, print and other media touch points as a part of its media campaign for the Colgate Active Salt Challenge offer, solely at its discretion. The number and selection is at the sole discretion of Colgate and shall be final and binding.

  17. Colgate and /or its agency will never demand or solicit or request for - (a) any advance payment or request for any kind of payment or charges whatsoever; or (b) any financial information of your accounts, credit or debit card etc; or (c) clicking any link or subscribe any suspicious link etc.; except registering with basic personal information on Colgate smiles club through the landing page.

  18. The decision of Colgate as regards to the contest shall be final. No correspondence or any other claims whatsoever, in this regard will be entertained.

  19. No queries, claims, dispute, complaints or grievances pertaining to the Promotional Offer shall be entertained by Colgate or its facilitating partners from the date of the closure of the Promotional Offer.

  20. The reward cannot be exchanged, and is not transferable and cannot be converted into cash.

  21. The images used on collaterals for the promotion of the contest are for creative representation only. The actual content of the gift hamper may be different.

  22. This Promotional Offer shall be subject to Indian Laws and in case of any disputes, the Courts at Mumbai, shall have the exclusive jurisdiction.

  23. Standard force majeure terms apply to this Promotional Offer including government restrictions and inability to operate / perform due to reasons of pandemic situation etc.

  24. The Personal Details mentioned above are confidential and collected, used, processed and stored in accordance with Colgate’s Privacy Policy accessible at

  25. Helpdesk Tab:
    For any queries, you may email us at
    Call 1800-225599
    Lines open from Monday to Friday between 09:00 AM to 6:00 PM

  26. Colgate may amend, update, extend, change, terminate, cancel, suspend etc. the terms hereof without any further notice and their decision shall be final in this regard.

  27. By participating into this Colgate Active Salt Challenge Offer the participant provides irrevocable permission to Colgate to use the winner’s name, photographs, videos, audio,social media post if any, for the purpose of displaying the results, marketing, publicity / advertising in such manner as may be deemed fit by Colgate viz. in print, TV, social media etc, without any monetary compensation payable to any winner and without any restriction to its frequency and use.